every brand needs to win on content

    Intelligent Content that Drives Revenue.

    Trusted by teams backed by
    Andreessen Horowitz logoAccel logoCoatue logoGeneral Catalyst logoGV logoIndex Ventures logoKhosla Ventures logoPublic Investment Fund logoAndreessen Horowitz logoAccel logoCoatue logoGeneral Catalyst logoGV logoIndex Ventures logoKhosla Ventures logoPublic Investment Fund logo

    Your Content Needs a Flywheel.

    Multiply your content, maximise your reach.

    Your authentic voice
    Olivia Brandt
    Olivia Brandt
    Founder at Northpeak

    Most founders hire their first salesperson too late. The signal isn't pipeline, it's when you become the bottleneck.

    Andre Solis
    Andre Solis
    CTO at Quanta

    Your first ten customers aren't your market. They're your tutors.

    Hannah Voss
    Hannah Voss
    VP Sales at Meridian

    Cold outreach isn't dead. Lazy outreach is. I booked 14 meetings replying to posts, not inboxes.

    Theo Almeida
    Theo Almeida
    Head of Growth at Cobalt

    Distribution beats production every single time. The best post nobody sees is worth nothing.

    Sara Lindqvist
    Sara Lindqvist
    VP Marketing at Halo

    Your best content is hiding in your sales calls. We just have to write it down.

    Your team's expertise

    We turn how your execs think into a content calendar in their voice.

    Flywheel AgentWorking
    Gmail2m
    Here's your content brief
    LinkedIn1m
    New reply on your post
    Slacknow
    New sales call booked

    Agentic research

    Your agent surfaces angles, drafts posts, and predicts what will land.

    The marketing engineer
    Growth &Demand GenSEO & AEOContent& SocialBrand & PRProductMarketingTheMarketingEngineer
    0Product launches
    0Accounts closed
    $$Pipeline generated

    Straight to pipeline

    Every post tracked through to engagement, meetings, and revenue.

    Original insight that cuts through

    AI-generated content is everywhere. A real human point of view, backed by your team's original data, is the only thing that earns trust at scale.

    A content engine, run for you

    Strategy, drafting, and approvals handled end to end. Your team spends an hour a month, the system ships the rest.

    One idea, multiplied

    Every core insight becomes dozens of posts, clips, and threads. One conversation turns into weeks of distribution.

    Outbound that doesn't start from zero

    Cold email fights for attention with no context. Buyers who have seen your exec post three times reply, and we trace every one back to the content that closed it.

    |

    Content
    Missing founder narrative
    No bandwidth for content
    Generic AI content everywhere
    Undocumented case studies
    No link between content and pipeline
    Inconsistent distribution
    Founder and executive knowledge trapped
    Lack of employee activation and ecosystem buy-in

    |

    Content Team

    CMO
    Head of Content
    Storytellers
    AI

    Content Strategy

    Positioning
    Messaging
    Brand Alignment

    Research

    Voice Imprint
    Company Deep Dive
    Competitor Analysis

    Content Pipeline

    Ideas
    Draft
    Review
    Publish
    Iterate from Ideas

    Content Calendar

    M
    T
    W
    T
    F
    S
    S

    Lead Capture

    Engagement
    Profile Views
    Connections
    Bookings

    Qualification

    Lead Scoring
    Prioritization
    Sales Routing
    01STRATEGY

    One calendar. Every team member. Full visibility.

    See what everyone on your team is posting, when, and why. We build a unified content calendar that keeps your entire team aligned and ensures consistent messaging across all channels.

    Monday

    CEO LinkedIn thought piece

    9:00 AM

    Wednesday

    CTO technical deep dive

    10:30 AM

    Friday

    Head of Sales case study

    2:00 PM

    02DEEP PERSONA REPORT

    We learn how you think, not just how you write.

    We go through your transcripts, posts, and interviews to build a 100+ page Persona Report. This deep research ensures every piece of content sounds authentically like you.

    Persona Analysis75%
    Analyzing voice patterns
    Scanning past content
    Mapping topic clusters
    Building persona profile
    $ Reading transcripts...
    $ Extracting themes...
    $ Building profile_
    03DISTRIBUTION & ANALYTICS

    See who's engaging, not just how many.

    We track which posts start real conversations with people you want to sell to. You'll know exactly what works and why, with clear attribution to pipeline and revenue.

    Followers+248
    Last 7 days
    Engagement Rate
    +12.5%
    This month20K+ impressions
    Trusted by B2B Teams

    Real Results

    $0+
    In pipeline generated
    YC P25San Francisco / London

    "We cut content time by 10 hrs a week and increased engagement by 3x."

    Founder, AI GTM Startup
    10 HRS
    saved per week
    3X
    more engagement

    "Employee-led content activation changed everything for us. We cut time spent on content by 75% while generating 500+ marketing qualified leads."

    75%
    less time on content
    500+
    leads generated
    Head of Marketing, a16z Portfolio Company
    a16zSan Francisco

    "Millions of impressions and $20K+ monthly revenue closed – all from employee-led content. The ROI speaks for itself."

    $20K+
    monthly revenue closed
    3M+
    impressions
    CEO, AI Chatbot Platform
    Series ASan Francisco

    "We went from zero LinkedIn presence to 25x engagement growth. Flywheel built us a repeatable content engine that actually converts."

    Founder, AI Search Startup
    YC S23San Francisco / London
    FAQ

    Frequently Asked Questions